Lash Box is South Africa’s largest lash online store. They were mainly operating physically with an online store that struggled to get customers to convert. Colorado SEO Experts approached Lash Box with the opportunity to automate their order management process and double their revenue. As always, we love to overdeliver.
Online store migration to Shopify, Online Store Setup, Google Ads marketing, Search Engine Optimisation.
Shopify, Google
Lash Box is South Africa’s largest lash online store. Irina & her hardworking team have been mainly selling their products physically, successfully building up their community over time with patience and dedication but have also decided to dive into the digital oceans to further grow their brand in South Africa and have chosen the Colorado SEO Experts Team as their desired digital partners.
They had an online store built on OpenCart but it was not designed for the user in mind, had backend & frontend issues, and did not represent their brand as well as it deserves. We started by shifting their online store from OpenCart to Shopify and began working on an entirely newer, fresher experience that truly showcased the quality of their product & it's value online.
We worked very closely with Irina & her team to make sure we stayed on-brand throughout the entire development process. Building a Shopify store may first seem straight forward but when you start to value the customer’s experience, you will have to consider a lot more factors. This is the difference between an online store & a successful online store.
We first started by breaking down the project into digestible phases so Irina & team wouldn’t get overwhelmed by the process:
As soon as we went live with the new store, we had already beat their previous online store monthly sales performance in the first week.
Conversions rates shot up from 0.5% to 5% in the first full month & revenue had increased by over 660%. Lash Box hit their ZAR1 million revenue monthly goal in 3 months.
The Lash Box team are fantastic & enjoyable to work with, hardworking, and focused on growth.
Visit Lash Box here: https://lashbox.co.za/
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